BBVA expands its transaction banking business by strengthening its presence in strategic markets

BBVA’s Global Transaction Banking (GTB) business unit continues to consolidate its global expansion through a strategy focused on strengthening its presence in key markets such as Brazil, the U.S., Mexico, and Europe. The objective is to grow its client base, optimize processes, and expand its service offering, positioning BBVA as a key partner for corporate clients across all regions.

BBVA’s corporate transaction banking unit (GTB) continues to enhance its footprint in strategic markets including Brazil, the U.S., Mexico, and Europe, with a special focus on consolidating its operations in Brazil.

In 2024, the business unit recorded a 32% year-on-year growth, reaching €2.46 billion in annual revenue. In line with this momentum, BBVA reinforced its commitment to Brazil with the goal of consolidating its local presence and offering a service more tailored to clients’ needs, part of a broader growth strategy centered on key geographies and aligned with its strong commitment to GTB products.

The transaction banking team has worked on reviewing and optimizing processes, capabilities, and approval timelines to ensure that the platform in Brazil operates efficiently and in alignment with the bank’s global standards. In April of last year, the first transaction in the country was completed, and efforts are now underway to integrate solutions such as FX and cash management—enhancing the sophisticated service offering for corporate clients.

According to Erika Glorigiano, Head of Global Transaction Banking Brazil at BBVA, “Growth in markets such as Brazil and New York not only responds to client demand, but also strengthens our ability to deliver integrated solutions across geographies. Looking ahead, the main challenge will be to consolidate these relationships, drive operational efficiency, and continue innovating in services, positioning BBVA as a reference partner in every region.”

Strategies for growth in 2025

To support this growth, GTB has defined three strategic pillars for 2025: expanding the client base with a focus on transactions with large Brazilian corporates, developing local capabilities in trade finance and treasury management, and strengthening the team with specialized talent.

With these initiatives, the business unit aims not only to consolidate its presence in Brazil but also to reinforce its positioning in other high-potential geographies, ensuring sustainable growth aligned with the specific needs of each local market. In the coming months, the goal is to maintain this upward trajectory and increase available credit limits, which will enable the execution of larger transactions not only in Brazil but also in New York and other key markets.